Product Launches & Promotions

Spelmann’s first product launch assignment was for Dyson in 1997, he was asked to simply perform his signature Close Up Magic act during the champagne reception for the trade press at The Sanctuary in Covent Garden before the unveiling and presentation of the new Dyson range.

“Thank you for contributing hugely to our brilliant launch, it was fascinating to see how you incorporated illusion to highlight our key selling points.” Brian Holesworth – Serious Food Company

In contrast, for The Serious Food Company Spelmann was integral with the design and presentation of the launch. Spelmann created a series of effects alongside a scripted presentation he delivered to the attending guests. Spelmann can create bespoke tailor designed effects and demonstrations that can incorporate your products image and logo. With his co-writers he is also able to create an intriguing presentation that can highlight your products key features and ethos.

“Spelmann was absolutely fantastic, the presentation & then stage cabaret was a wonderful close to a hugely successful launch for us. The feedback has been incredible.” Rhionna Philips – Jaguar

For Jaguar Spelmann performed a condensed version of his Stage Show before producing the new Jaguar to the waiting VIP guests to thunderous applause. His most unusual presentation was for components used within commercial boilers, a challenge yes, but none the less a well received presentation that took something which could be seen as uninteresting and made it a fun, fascinating presentation featuring the unique talents and charismatic skills of Spelmann.

So regardless of what you are launching, be it a new perfume, clothing range, electrical product, financial service or sports car, if you would like to add an element of mystery, interactive fun and a memorable launch contact us for more details.